Jan Tschichold – New TypographyPosted: June 18, 2011
German-born typographer Jan Tschichold revolutionized the field of graphic design with his bold, asymmetrical compositions, use of sanserif type, and exacting attention to detail.
Tschichold was the son of a provincial signwriter, and he was trained in calligraphy. This artisan background and calligraphic training set him apart from almost all other noted typographers of the time, since they had inevitably trained in architecture or the fine arts. Tschichold, perhaps the most visible proponent of modern graphic design prior to World War II, eventually embraced a more classical sensibility, raising that to a new level of refinement. Today, Tschichold remains one of the most important figures in the history of graphic design. Through his many books andarticles, showing that he was as much an explainer as a designer.
* Born April, 1902 in Leipzig, Germany.
* Tschichold attended the “Akademie for Grafische Künste and Buchgewerbe “in Leipzig from 1919 until 1921.
* 1923 freelanced as a commercial graphic artist.
* From 1926 until 1933, taught typography at Paul Renners Master Classes for Book Printers in Munich.
* 1928 saw the publication of perhaps his most influential work, The New Typography.
* 1933 Tschichold emigrated to Switzerland, where he worked for several publishers in
Basel and taught at the School for the Applied Arts.
* In 1946 Tschichold went to London, where he was art director at Penguin Books until 1949.
* Between 1955 and 1967 he worked as a design consultant for the Basel pharmaceutical company Hoffmann-La Roche before retiring.
– 1928 saw the publication of perhaps his most influential work,
The New Typography.
Materials the Nazis deemed improper during World War Two
all copies of Tschichold’s books, most likely ended up in the
mountains of burning books .